- How familiar is the interviewee with free-to-play games?
- Which platform/device is used by the interviewee?
- How much is their disposable income? would they spend it on freemium applications?
- How much time do they spend on their device?
- How much time spend on a free-to-play application?
- Have they spent money on a freemium application?
- If so establish their buying pattern. Either purchase of virtual currency (small or big quantities), or purchase of upgrades, or purchase or packs. (it is important to retrieve examples of their purchases).
- How often do they purchase from freemium?
- What drives the purchase?
- The purchase intentions?
- Do offers motivate purchase?
- In-game updates have an impact on purchase?
- How much money have they spent in total on freemium?
- What does the interviewee think about this way of monetizing a free game?
MurdocMember Since 03 Aug 2007
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